Sunday, 24 July 2011


I went to see this small exhibition in a very interesting lace, Cob Gallery, in Camden and got really bewitched by the location. The exhibition is actually called "The Pain of Desire" by the artist Wendy Bevan -  The exhibition explores the theatricality of female desire, and the inner pain suffered
through the pursuit of prescribed and aspirational notions of identity and success."
It's quite interesting to be able to approach this point of view is like our inner selves and how would it be, this anguish and uncertainty of the beautiful, and expectation for women to be pretty, good, smart, thin, etc....

Friday, 22 July 2011


It's all about mood board, looking at them 24/7. Now I feel glad that i attach photos to my wall.


Thursday, 21 July 2011


Mellisa brand decided to send people from São Paulo a love message of exciting creativity. 
350 thousand post-its use to make amazing illustration in Melissa's flagship store. Other than that people left love messages in the post -its that after being used were recycled(thumbs up)!
Here is the video:

Tuesday, 19 July 2011


More editorials from "The Ones 2 Watch" website.


Aubrey Beardsley is a English author but I must say I really knew him as being a fantastic illustrator, the most appreciated in the Aesthetic movement from the late 1800's, his style was influenced by Japanese aesthetic and is fantastic to see how a western man can perceive eastern cultural illustration and reproduce in his own way, and obviously with a few changes that made it his own.
I don't want to give you an essay about his life, what matters to me is to look an appreciate the strokes of his drawings, the grace an elegance behind them, coming from a period where men embraced a more poetic and "beautiful" way of life. 

Enough talking about the past. I believe that Laura Laine's work is the present version of Beardsley, very feminine, inspiring, soft strokes yet powerful imagery and yet it could be related to what Japanese like aesthetically, the skinny, super long hair that moves like fabric girls. Could it be how she ,as a western, perceives an Asian aesthetic (like Beardsley) ? 
Maybe subconsciously.

Anyhow, her work is amazing and I love how she portrays fashion, strong girls yet gentle and elegant.

  Is this Kate Moss?